In Reinventing Green Building, I present five scenarios for changing how we approach rating and certification. This is my choice - stick to KPIs - Key Performance Indicators - for sustainability and leverage Big Data analytics and cloud computing.
The lesson everyone learns in the building industry is that costs matter—a lot. Return on investment, “payback” and “total cost of ownership” are nice concepts for sellers, but for most buyers upfront costs matter most. In the US economy for the past 30 years, sellers have relentlessly worked to cut costs and improve product quality. Why should buildings and building certification systems be exempted from the same logic?
Central to the argument in Reinventing Green Building is that we need to design a new approach to green building rating systems that relies on readily accessible data. We can radically transform green building certification by starting with a data set that every business needs (and acquires) on a regular basis for managing ongoing operations.
This data set includes:
Electricity use, including onsite solar and wind power generation.
Gas and diesel purchases.
Waste sent to landfill and percentage collected for recycling.
Ecological purchases as a percentage of total purchases.
Weather and occupancy data, for normalizing energy use, readily accessible from many global weather services.
The one book the green building movement needs to read...
Reinventing Green Building is a unique insider’s critique of why certified green buildings are failing to provide large-scale carbon reduction. It is a potent vision for the future that the green building industry needs NOW.